Dawna Paton
Dale Troppito and Dawna Paton are managing partners of the Gantry Group. Troppito has guided Gantry's rigorous ROI best practice models based on a 25-year career in the technology sector as a CEO, product development executive and chief marketing officer. You can reach her at dtroppito@gantrygroup.com. Paton believes that the technology leaders of the future will be those that understand the crucial role that a market-validated, value delivery strategy and compelling ROI play in shaping corporate competitiveness and customer satisfaction. You can reach her at dpaton@gantrygroup.com.
Published articles
The following 7 articles by Dawna Paton have been published in ZATZ magazines.
Mobile media goes corporate
Dale and Dawna have taken a bit of break on the standard Keeping Score fair in this month's column. With wireless data transfer rates finally becoming reasonable, Video On Demand technology, and more effective compression algorithms, mobile devices are transforming into fully equipped media centers. Given that it's award season in Hollywood, this month has mobile media on the playbill. [Computing Unplugged Magazine, March 2005]
Mobile healthcare: Caregivers on the go!
The cost of healthcare is on the rise, and over 25% of U.S. citizens can't afford healthcare coverage. Insurance companies and healthcare providers are looking for new ways to dramatically lower the cost of care while improving the overall quality of care. This month's column focuses on two growing mobile solutions for the healthcare provider: mobile rounding and mobile charge capture. [Computing Unplugged Magazine, February 2005]
Field sales: Redefining out-of-pocket
To sell their products and services, most companies use a sales force to "spread the word" from one prospect and customer to the next. Sales teams spend most of their working hours on the road, operating out-of-pocket. This month, Dale and Dawna show how handhelds are the missing technology link to keep the sales force connected to, and in sync with headquarters. [Computing Unplugged Magazine, January 2005]
Enabling mobile field service applications
In their last column, Dale and Dawna showed there's no standard off-the-shelf, ROI calculator that works for a generic mobile solution. Each mobile solution delivers benefits that are highly dependent on the type and configuration of the system and the industry that's using it. In this column they specifically address mobile field service applications and how they apply to the enterprise. [Computing Unplugged Magazine, December 2004]
Mobile ROI Boot camp
This week, we continue our popular Total Cost of Ownership series from Dale and Dawna with an introduction to the issues of cost when looking at mobile solutions. If you're investing in mobile tech, you owe it to yourself (and your company) to devour this article! [Computing Unplugged Magazine, November 2004]
Cost-saving TCO tips for enterprise mobile solutions
This month's Keeping Score column takes the TCO discussion one step further, looking at cost-saving tips for an enterprise's mobile solutions. [Computing Unplugged Magazine, October 2004]
The cost of a lifetime: calculating TCO for handheld enterprise solutions
This month, we kick off our new Computing Unplugged Magazine monthly column, Keeping Score on TCO and ROI. TCO analysts Dale Troppito and Dawna Paton focus on the definition and implementation of TCO and ROI best practices, specifically for mobile enterprise solutions. This column is a "how-to" guide for value analysis techniques, the benefits of use, and pitfalls to avoid. We promise to keep our topics practical, pertinent and pithy. [Computing Unplugged Magazine, September 2004]
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